When Basil Group, a premium real estate developer in Pune, decided to scale digitally, the goal was clear—build a digital experience as premium as their residential projects. And we delivered just that. Built on a custom-themed WordPress CMS, we gave Basil full control to manage projects, blogs, and forms—without touching a single line of code.
We built Basil’s new website on a customized WordPress foundation—giving them flexibility, control, and scalability. From a strategic standpoint, the entire build was engineered to convert. We started with a mobile-first, custom UI/UX that reflects Basil’s clean architectural style, ensuring visitors enjoy a seamless browsing experience across all devices. On the backend, we applied performance optimization, clean code structure, and schema markup to boost SEO and site speed. Every page was designed to rank, with rich content, optimized meta tags, and fast load times. We also integrated clear lead capture points—sticky CTAs, easy-to-use inquiry forms, and WhatsApp click-to-chat—to guide users through a frictionless funnel that drives action.
Basil Spaces had established a reputation for delivering modern homes that balance luxury and serenity. However, their digital footprint didn't fully capture the essence of their brand or the quality of their projects. The existing website lacked
Post-launch, the revamped website achieved:
To address these challenges, we embarked on a comprehensive digital overhaul:
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